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LADY UMAMI
services ︎︎︎ branding, graphic design, brand manual, social media, art direction
services ︎︎︎ branding, graphic design, brand manual, social media, art direction
Lady Umami is a ghost kitchen based in Frankfurt, Germany, specializing in healthy bowls that balance rich taste with nourishing ingredients. The branding was designed to reflect the spirit of the brand: feminine, playful, and inspired by the aesthetics of the 1970s. With soft curves, warm tones, and a retro flair, the visual identity captures both the freshness of the food and the confident, stylish personality behind Lady Umami.